🏆 If you can see this then you should count yourself very lucky to witness this Project of INFLUENCING THE NEXT GENRE OF ART developed and implemented through ARTde at the early beginning.

This Project is fully endorsed by Sotheby’s

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Dive Into The New Art Fair Experience.
Artists, meet art-lovers – art-lovers, meet artists! Join us as we celebrate this New year at the ARTde- Art Fair, where art comes alive in vibrant cities across the nation. From the bustling streets of London to the eclectic vibes of Miami we're bringing you different spectacular fairs packed with cutting-edge art and unforgettable experiences. Whether you're an artist seeking a platform to showcase your talent or an art enthusiast eager to explore and connect with creators, this is your chance to be part of something extraordinary. Don't miss out – dive into the world of ARTde- Art Fair and let your imagination soar! For group transportation to all of our art fairs from around the World, consider booking our Logistics services ARTdeGO through our partners at GOGO Charters, offering logistics services for all kinds of groups and organizations. 

We bring art to your walls + buyers to your art.
 
We use data and proven marketing strategy to reach both of our most important audiences — the artists (you!) and our visitors. The two things we don’t do are buy vanity ads (no proven return) or rely on free passes as a marketing strategy, something many of our competitors do. Data across twelve fairs proves that when people purchase a value-added pass to the fair, they’re over 3 times more likely to purchase art. We also poll each ticket buyer at the point-of-purchase (online) to find out their reason for attending the fair. Over 75% of ticket buyers indicate their main reason for attending as “I hope to buy art!” and because we’re targeting digitally, we know they have the income to do so. In this way, we establish the two most important criteria: disposable income and intent to purchase. We adjust strategy and ensure that our $100k per fair marketing budget is spent in speaking directly to this audience and bringing them to our fairs.
Simply put, showing in an art fair for artists gives you an unfair advantage and accelerates your sales growth as an artist. Showing at ARTde Fair gives you access to a whole new pool of collectors that you’ve never met before. In just few days at any of the art fair, you are extremely likely to develop more serious leads, meet more collectors, and make more sales than in the previous six month period. This is a conclusion we’ve found based on past exhibitor data as well as thousands of artist interviews. A major side benefit is that you retain all of your collectors and their data, along with your leads, and can use them to build a strong buying audience for your work as you expand your footprint across the World. Lastly, even with the advent of Instagram and online sales platforms, data suggests that art lovers are much more likely to buy work they’ve seen in person, and 70% of our surveyed attendees rank “Meeting the artist” at their favorite aspect of ARTde fairs. Conclusion? People want to meet you before they buy your art, and ARTde gives you that opportunity.
  • Not only do we show emerging artists how to sell more art, but we put our money where our mouth is. We’re a team that’s equal parts marketing expertise and critical, curatorial excellence. For us, a fair isn’t successful unless it elevates every artist within it, and we achieve that through a detailed curatorial process that we make very easy on your end, but entails lots of effort on ours. The result is a finished product that we and you can both be proud of. Our fairs are for artists who want to expand their current footprint, reach and sell to a whole new group of collectors, and do so in an environment that’s every bit as professional as it is enjoyable and comfortable for our audience. We also give you all of the tools to learn how to sell art, not just within your Superfine experience, but beyond the fair and into other markets you reach through us. We cut no corners in our production and we’ve developed an economic model that’s sound and doesn’t rely on outside sponsors, who become the predominant client when they’re footing the bill. Our primary client is you, and we’ve developed systems that work and are designed to serve you and help you meet more collectors, sell more art, and have an easy, efficient art fair experience guided by experts in the field.


Yes! We highly recommend selling low-edition prints from $75-$250 along with your original work. This is a low-friction way for you build collectors who’ve demonstrated the commitment to pay for your work, and you can encourage them over the course of your career to both expand their own purchases of your art, and expand your audience through introductions.
Absolutely not. ARTde is a full-scale  project for art fair, not a gallery, and we function on a client-provider model rather than a revenue sharing model. Our fairs are, put simply, a marketing platform. When you exhibit, you contribute to a budget that covers excellent production, marketing, and service, and that is what you receive. We do not take any commission on the art you sell at the fair.
Our fairs are limited in number of artists, and applications are accepted or denied on a rolling basis. The time to apply is when you know you want to exhibit, and have the finances to secure at least a 1/6th deposit (ranges from $400 to $1,500 depending on your booth size and is due within three  days of an accepted application.) Remember, you may also pay upfront for a 5% discount. If you’re keen to exhibit, we strongly recommend against waiting until the last minute. Booth sizes sell out, especially 12-foot placements (our most popular) and 8-foot placements (we limit these intentionally to artists whose work suits the smaller exhibition space).
Ask Us Anything,

Info@ARTdeProject.com
Info@ARTde.com
Loyse.ARTdeproject@mail.com

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Simon de Pury, as the CEO & Founder of dePURY, plays a pivotal role in steering the company's vision and ensuring that the strategic objectives are met. With his wealth of experience and dynamic leadership, he sets the tone for innovation and excellence within the organization.

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Roselee Goldberg is the founder of PERFORMA, a position that requires visionary leadership and strategic direction to guide the organization's activities and growth.

Specializing in Art and Luxury, Charles F. Stewart has been the CEO at Sothebys. Sothebys has been the number one art and luxury brand for over 280, demonstrating a deep understanding of the industry.

Mario Tavella is supportive of this great mission

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Oliver Barker

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Philippe Ghanen is an integral part of our finance team, holding the position of ARTde Financial Analyst. With a keen eye for detail and a prowess for numbers, Philippe plays a crucial role in interpreting financial data to help guide our company's economic strategies and decisions.

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As a key leader at FIAT & DS automobiles, Olivier Francois plays a critical role in driving innovation and growth within ARTde

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Loyse de Pury serves as a Project Manager, a role requiring strong leadership skills and an exemplary ability to oversee project development from inception to completion.

CEO & Fonder of dePURY
Simon de Pury
Founder of PERFORMA
Roselee Goldberg
CEO @Sothebys
Charles F. Stewart
Chairman of Sotheby’s Europe, and President General Director of Sotheby’s France.
Mario Tavella
EVP | Chairman, Sotheby's Europe London
Oliver Barker
ARTde Finacial Analyst
Philippe Ghanen
CEOs of FIAT & DS automobiles
Olivier Francois
Project Manager
Loyse de Pury
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  • ARTde_project is monitored and licensed by legal terms under the two leading ART TECH COMPANIES {ARTSY™®© & dePURY™®©} collaborated to achieve project

The Future of Art is Now